Health & Wellness • Startup
NexStride offers devices designed to alleviate the restrictive symptoms of Parkinson’s Disease and assist its users in everyday activity. 20|20 built a brand for NexStride that underscored its bright, modern and enterprising identity. Formally referred to as ‘Gaitway,’ 20|20 suggested renaming to ‘NexStride’ to further capture the brand’s innovation. Product packaging, print materials, and a new website were all designed with cohesion in mind to convey a clear brand identity.
- Visual Identity
20|20 produced a video advertisement that addressed the barriers to living with Parkinson’s Disease and the meaningful benefits of using NexStride’s devices.